The media and entertainment industry is growing at a fast pace, and this can be further elucidated from a PwC study that projects the industry’s revenue to rise from $666.9 Bn in 2017 to $792.3 Bn by 2022. The fastest growing revenue segments in this regard are virtual reality (VR), over-the-top (OTT) video and internet advertising. Besides, newer markets such as connected/smart TVs, wearables, and so on are also gaining more traction in the industry.
With customers looking for more flexibility in their media and entertainment consumption, OTT providers are experimenting with offerings of various sizes and prices so that users can choose what content they want to see and how much they are willing to pay for it. Additionally, the production of more content also ensures that viewers now have more choice of material available. The developments in fields of IoT has also resulted in the proliferation of wearables, which take the details of the user and the transfers the data to smart TVs to present content that is relevant to the user. For instance, if a person is regularly exercising, smartwatches can provide this information to the Smart TVs, which can then suggest such programs to watch. Developments in VR have also made content more interactive to the users who can now receive more immersive media experiences.
As the media and entertainment industry is evolving, organizations must choose wisely in their quest to achieve business goals and stay ahead of the competition. To assist them with the same, the editorial board at APAC CIOoutlook has selected a handful of leading media and entertainment consulting/services providers after evaluating their technical prowess. We have considered the vendor’s ability in delivering consulting/services, keeping in mind the factor of time-focused delivery.
We present to you APAC CIOoutlook’s “Top 10 Media and Entertainment Consulting/Services Companies – 2019.”
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